{"id":7620,"date":"2019-05-05T00:24:57","date_gmt":"2019-05-04T20:24:57","guid":{"rendered":"https:\/\/autoscommunity.com\/?p=7620"},"modified":"2020-03-09T11:48:31","modified_gmt":"2020-03-09T07:48:31","slug":"audi-middle-east-pioneers-virtual-reality-training-for-their-dealer-network-in-readiness-for-the-arrival-of-e-tron-in-the-region","status":"publish","type":"post","link":"https:\/\/autoscommunity.com\/2019\/05\/05\/audi-middle-east-pioneers-virtual-reality-training-for-their-dealer-network-in-readiness-for-the-arrival-of-e-tron-in-the-region\/","title":{"rendered":"Audi Middle East Pioneers Virtual Reality Training for Their Dealer Network in Readiness for the Arrival of E-Tron in the Region"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-7632 size-publisher-lg\" title=\"Audi Middle East Pioneers Virtual Reality Training\" src=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Middle-East-Pioneers-Virtual-Reality-Training-750x430.jpg\" alt=\"Audi Middle East Pioneers Virtual Reality Training\" width=\"750\" height=\"430\" \/><\/p>\n<blockquote>\n<p style=\"text-align: justify;\">With the launch of the first all-electric series model from the Four Rings, new challenges are also facing Audi Middle Easts\u2019 sales and service organisation. \u201cWe want to provide our service partners with the best possible support during the transformation towards electric mobility, while digitally aligning our training offering,\u201d says Carsten Bender, Managing Director, Audi Middle East. \u201cThis is why Audi has been working intensively on innovative training concepts for the required qualification profiles. The targeted use of virtual reality is an important building block in this process.\u201d<\/p>\n<\/blockquote>\n<p style=\"text-align: justify;\">Audi service technicians can now practice on the heart of <a href=\"https:\/\/autoscommunity.com\/2018\/10\/09\/audi-reveals-the-newly-developed-e-tron-fe05-for-the-audi-sport-abt-schaeffler-formula-e-team\/\" target=\"_blank\" rel=\"noopener noreferrer\">the new e-tron<\/a>: the high-voltage battery in a virtual space. In these process training courses, they learn step by step how to open the cell, change a switch box or change a battery module. The advantages of virtual-reality training are that thanks to digital technology, Audi Middle East can roll out the training courses efficiently, quickly and at a high level for the region. The technicians are therefore optimally prepared for the new model even before its market launch. Also, our employees and dealer staff can get to know the new, highly sensitive technology in virtual space without any risk, and can determine the training speed themselves. At the same time, playful elements increase learners\u2019 motivation.<\/p>\n<p style=\"text-align: justify;\">The VR training for service technology is based on a modular solution that utilises synergies with other parts of the company. Standard interactions such as gripping components are already pre-programmed, and existing design data such as for the battery can be imported into existing environment templates. This reduces production and development costs and makes the use of virtual reality in series production affordable.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-7627 size-large\" title=\"Audi Middle East Pioneers Virtual Reality Training- Audi Training 148\" src=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Training-148-1024x576.jpg\" alt=\"Audi Middle East Pioneers Virtual Reality Training- Audi Training 148\" width=\"1024\" height=\"576\" srcset=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Training-148.jpg 1024w, https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Training-148-300x169.jpg 300w, https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Training-148-768x432.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p style=\"text-align: justify;\">A multi-user approach is also possible with this new form of VR training. Teachers and students can meet together in a virtual space \u2013 even if they are physically in entirely different locations.<\/p>\n<h5>IN THIS STORYSTREAM<\/h5>\n<ul>\n<li>\n<h6><a class=\"post-title post-url\" href=\"https:\/\/autoscommunity.com\/2019\/04\/27\/new-myquattro-loyalty-program-launched-by-audi-abu-dhabi-and-al-ain\/\">New \u2018Myquattro\u2019 Loyalty Program Launched By Audi Abu Dhabi And Al Ain<\/a><\/h6>\n<\/li>\n<li>\n<h6><a class=\"post-title post-url\" href=\"https:\/\/autoscommunity.com\/2019\/03\/28\/audi-took-home-the-most-titles-at-the-annual-mecoty-awards\/\">Audi Took Home The Most Titles At The Annual MECOTY Awards<\/a><\/h6>\n<\/li>\n<li>\n<h6><a class=\"post-title post-url\" href=\"https:\/\/autoscommunity.com\/2019\/03\/16\/audi-abu-dhabi-wins-audi-aftersales-team-of-the-year-2018\/\">Audi Abu Dhabi Wins Audi Aftersales Team Of The Year 2018<\/a><\/h6>\n<\/li>\n<li>\n<h6 class=\"title\"><a class=\"post-title post-url\" href=\"https:\/\/autoscommunity.com\/2019\/03\/06\/audi-q4-e-tron-concept-makes-debut-at-geneva-motor-show\/\">Audi Q4 E-Tron Concept Makes Debut At Geneva Motor Show<\/a><\/h6>\n<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Augmented reality, the fusion of the real and virtual worlds, is also in preparation. Audi Middle East is also pioneering the development of an application for car body experts in car dealerships that allows them to experience the <a href=\"https:\/\/autoscommunity.com\/2019\/03\/06\/audi-q4-e-tron-concept-makes-debut-at-geneva-motor-show\/\" target=\"_blank\" rel=\"noopener noreferrer\">Audi e-tron<\/a> as a 3D model in real size via a tablet. Animations then show the service technicians the individual repair steps in detail.<\/p>\n<p style=\"text-align: justify;\">All Audi\u2019s training content is available to service partners worldwide in a cloud-based knowledge database and can be accessed flexibly as required.<\/p>\n<p style=\"text-align: justify;\">Technical Training at the <a href=\"https:\/\/autoscommunity.com\/2019\/01\/24\/hildegard-wortmann-to-take-charge-of-sales-and-marketing-division-of-audi\/\" target=\"_blank\" rel=\"noopener noreferrer\">Audi Training Center<\/a> has recently been taken to the next level with the introduction of a VR training area, where technicians can do several exercises to learn about battery maintenance and care. The Audi Middle East Training Centre in Dubai Airport Free Zone is one of the first in the world to host VR training during 2019. In addition to Technical training, the Centre will facilitate Management and Product Training courses for over 600 delegates in the region per year to ensure the Brand with the Four Rings continues to deliver the best in customer satisfaction.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-7628 size-large\" title=\"Audi Middle East Pioneers Virtual Reality Training -Audi Training 248\" src=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Middle-East-Pioneers-Virtual-Reality-Training-Audi-Training-248-1024x576.jpg\" alt=\"Audi Middle East Pioneers Virtual Reality Training -Audi Training 248\" width=\"1024\" height=\"576\" srcset=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Middle-East-Pioneers-Virtual-Reality-Training-Audi-Training-248.jpg 1024w, https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Middle-East-Pioneers-Virtual-Reality-Training-Audi-Training-248-300x169.jpg 300w, https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Middle-East-Pioneers-Virtual-Reality-Training-Audi-Training-248-768x432.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p style=\"text-align: justify;\">The Audi Middle East Training Centre, conveniently located near to <a href=\"https:\/\/www.dubaidxbairport.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Dubai Airport Terminal 2<\/a>, has been established since 2006. A team of 9 specialised technical and sales management qualified trainers are responsible for training over 600 dealer staff in the region every year. Audi sales staff and technicians participate in a variety of practical courses during the year that takes place at their dealerships, in Germany at the Company headquarters in Ingolstadt and the Audi Training Centre in DAFZA.<\/p>\n<blockquote>\n<p style=\"text-align: justify;\">Carsten Bender, Managing Director Audi Middle East commented on the new VR Training module saying \u201cTransformation towards digitalization and electric mobility requires new media and qualifications to ensure we give the best customer satisfaction in the Middle East and we are proud to be one of the first regions in the world to use this with our dealer network\u201d<\/p>\n<\/blockquote>\n<h5 class=\"c-related-list__subhead\">NEXT UP IN\u00a0<a class=\"c-related-list__group-name\" href=\"https:\/\/autoscommunity.com\/news-about-cars\/\" target=\"_blank\" rel=\"noopener noreferrer\">NEWS<\/a><\/h5>\n<ul>\n<li class=\"c-related-list__subhead\">\n<h6><a href=\"https:\/\/autoscommunity.com\/2019\/05\/01\/oliver-hoffmann-and-julius-seebach-take-over-the-management-of-audi-sport-gmbh\/\">Oliver Hoffmann and Julius Seebach Take over the Management of Audi Sport GmbH<\/a><\/h6>\n<\/li>\n<li>\n<h6><a class=\"post-title post-url\" href=\"https:\/\/autoscommunity.com\/2019\/05\/01\/peugeot-announces-record-breaking-sales-growth-in-q1-2019\/\">Peugeot Announces Record-Breaking Sales Growth In Q1 2019<\/a><\/h6>\n<\/li>\n<li>\n<h6><a href=\"https:\/\/autoscommunity.com\/2019\/04\/27\/new-myquattro-loyalty-program-launched-by-audi-abu-dhabi-and-al-ain\/\">New \u2018Myquattro\u2019 Loyalty Program Launched by Audi Abu Dhabi and Al Ain<\/a><\/h6>\n<\/li>\n<li>\n<h6><a href=\"https:\/\/autoscommunity.com\/2019\/04\/27\/aston-martin-unleashed-the-new-dbs-superleggera-volante\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"post-title\">Aston Martin Unleashed The New DBS Superleggera Volante<\/span><\/a><\/h6>\n<\/li>\n<li>\n<h6><a href=\"https:\/\/autoscommunity.com\/2019\/04\/27\/infiniti-qs-inspiration-made-its-global-debut-at-auto-shanghai\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"post-title\">Infiniti Qs Inspiration Made Its Global Debut At Auto Shanghai<\/span><\/a><\/h6>\n<\/li>\n<li>\n<h6><a href=\"https:\/\/autoscommunity.com\/2019\/04\/27\/mercedes-amg-to-start-the-new-adac-gt-masters-season-with-a-promising-line-up\/\">Mercedes-AMG to Start the New ADAC GT Masters Season with a Promising Line-Up<\/a><\/h6>\n<\/li>\n<\/ul>\n<div class=\"better-gallery-container\"><div id=\"gallery-577525732\" class=\"better-gallery  better-gallery-img-publisher-lg\" data-gallery-id=\"577525732\"> <div class=\"fotorama\" data-nav=\"thumbs\" data-auto=\"false\" data-ratio=\"16\/7\"><div data-thumb=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Middle-East-Pioneers-Virtual-Reality-Training-for-Their-Dealer-Network-in-Readiness-for-the-Arrival-of-E-Tron-in-the-Region-150x150.png\">\r\n                        <a href=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Middle-East-Pioneers-Virtual-Reality-Training-for-Their-Dealer-Network-in-Readiness-for-the-Arrival-of-E-Tron-in-the-Region.png\" class=\"slide-link\" data-not-rel=\"true\">\r\n                            <img decoding=\"async\" alt=\"Audi Middle East Pioneers Virtual Reality Training for Their Dealer Network in Readiness for the Arrival of E-Tron in the Region\" data-id=\"7626\" src=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Middle-East-Pioneers-Virtual-Reality-Training-for-Their-Dealer-Network-in-Readiness-for-the-Arrival-of-E-Tron-in-the-Region-750x430.png\">\r\n                        <\/a>\r\n                    <div class=\"slide-title-wrap\"><\/div><\/div><div data-thumb=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Middle-East-Pioneers-Virtual-Reality-Training-150x150.jpg\">\r\n                        <a href=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Middle-East-Pioneers-Virtual-Reality-Training.jpg\" class=\"slide-link\" data-not-rel=\"true\">\r\n                            <img decoding=\"async\" alt=\"Audi Middle East Pioneers Virtual Reality Training\" data-id=\"7632\" src=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Middle-East-Pioneers-Virtual-Reality-Training-750x430.jpg\">\r\n                        <\/a>\r\n                    <div class=\"slide-title-wrap\"><\/div><\/div><div data-thumb=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Middle-East-Pioneers-Virtual-Reality-Training-Audi-Training-248-150x150.jpg\">\r\n                        <a href=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Middle-East-Pioneers-Virtual-Reality-Training-Audi-Training-248.jpg\" class=\"slide-link\" data-not-rel=\"true\">\r\n                            <img decoding=\"async\"  data-id=\"7628\" src=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Middle-East-Pioneers-Virtual-Reality-Training-Audi-Training-248-750x430.jpg\">\r\n                        <\/a>\r\n                    <div class=\"slide-title-wrap\"><\/div><\/div><div data-thumb=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Training-148-150x150.jpg\">\r\n                        <a href=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Training-148.jpg\" class=\"slide-link\" data-not-rel=\"true\">\r\n                            <img decoding=\"async\"  data-id=\"7627\" src=\"https:\/\/autoscommunity.com\/wp-content\/uploads\/2019\/05\/Audi-Training-148-750x430.jpg\">\r\n                        <\/a>\r\n                    <div class=\"slide-title-wrap\"><\/div><\/div><\/div><div class=\"gallery-title clearfix\">    <span class=\"prev\"><i class=\"fa fa-angle-left\"><\/i> Prev<\/span>\r\n                    <span class=\"count\"><i class=\"current\">1<\/i> of <i class=\"total\">4<\/i><\/span>\r\n                    <span class=\"next\">Next <i class=\"fa fa-angle-right\"><\/i><\/span>\r\n                <\/div><\/div><script>var prt_gal_img_577525732 = 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The virtual technology allows realistic, safe learning of highly sensitive technologies such as the high-voltage battery. <\/p>\n","protected":false},"author":4,"featured_media":7626,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[4862,7],"tags":[5294,6734,6736,6735],"class_list":["post-7620","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-announcement","category-news-about-cars","tag-audi-middle-east","tag-audi-training-center","tag-e-tron","tag-virtual-reality-training"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Audi Middle East Pioneers Virtual Reality Training for Their Dealer Network in Readiness for the Arrival of E-Tron in the Region - Autos Community - The World\u2019s Most Trusted Automotive Content Source<\/title>\n<meta name=\"description\" content=\"Audi Middle East - Know-how in high-voltage technology, electrics and electrical engineering: Audi Middle East is pioneering Virtual Reality training for their dealer network in readiness for electrification and the arrival of e-tron in the region. 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