{"id":31608,"date":"2023-05-30T23:32:28","date_gmt":"2023-05-30T19:32:28","guid":{"rendered":"https:\/\/autoscommunity.com\/?p=31608"},"modified":"2023-05-30T23:45:54","modified_gmt":"2023-05-30T19:45:54","slug":"aston-martin-announces-bowers-wilkins-as-official-audio-partner","status":"publish","type":"post","link":"https:\/\/autoscommunity.com\/2023\/05\/30\/aston-martin-announces-bowers-wilkins-as-official-audio-partner\/","title":{"rendered":"Aston Martin Announces Bowers &amp; Wilkins as Official Audio Partner"},"content":{"rendered":"<p style=\"text-align: justify;\"><strong>Debuting in the new DB12, Aston Martin drivers will enjoy the newly developed Bowers &amp; Wilkins Surround Sound System in their cars for the first time as two iconic British brands announce an exciting new audio partnership.<\/strong><\/p>\n<p>In the pursuit of the ultimate sensory experience, Bowers &amp; Wilkins&#8217; and <a href=\"https:\/\/autoscommunity.com\/2023\/05\/15\/aston-martin-to-unveil-a-new-generation-of-the-legendary-db-bloodline\/\">Aston Martin<\/a>&#8216;s world-class engineering teams worked together to develop an optional surround sound system upgrade. Taking technologies and innovations found in Bowers &amp; Wilkins&#8217; industry-leading loudspeakers and audio products, this bespoke system has been acoustically engineered to deliver a genuinely spectacular listening experience.<\/p>\n<p>High-performance proprietary technologies, such as Aluminium Double Dome tweeters and Continuum<sup>\u00ae<\/sup> mid-range drive units, give this 15-speaker, double-amplified 1,170W surround sound system a balanced and accurate sound. Meanwhile, dedicated 3D headline speakers and a powerful subwoofer ensure the most enthralling sound experience possible in an <a href=\"https:\/\/autoscommunity.com\/2023\/05\/12\/aston-martin-celebrates-latest-formula-1-success-with-racecar-inspired-new-look-for-dbx707\/\">Aston Martin<\/a>.<\/p>\n<p>Sensorially supercharged, the immersive quality of the high-end performance audio system is achieved by perfect location, direction and symmetry of the speaker positions, which have been meticulously built deep into the fabric of the DB12, something that has been achieved by close cooperation between <a href=\"https:\/\/autoscommunity.com\/2023\/03\/18\/aston-martin-welcomes-customers-and-fans-inside-its-formula-1-pit-garage-to-spec-their-dream-car\/\">Aston Martin<\/a> and Bowers &amp; Wilkins&#8217; engineers.<\/p>\n<p>Launched at a stunning premiere during the Cannes International Film Festival on 24 May 2023, DB12&#8217;s core values of high-performance and ultra-luxury spearhead <a href=\"https:\/\/3sri.net\/2020\/07\/12\/%d8%a3%d8%b3%d8%aa%d9%88%d9%86-%d9%85%d8%a7%d8%b1%d8%aa%d9%86-%d8%af%d9%8a-%d8%a8%d9%8a-%d8%a5%d9%83%d8%b3\/\" target=\"_blank\" rel=\"noopener\">Aston Martin<\/a>&#8216;s next generation of sportscars. As such, it heralds a new era.<\/p>\n<p>One which will see all <a href=\"https:\/\/autoscommunity.com\/2023\/04\/11\/24-fresh-aston-martin-vantage-racers-sign-up-to-2023-amr-driver-academy\/\">Aston Martin<\/a> models characterised by prodigious performance, seamless integration of advanced technologies and the sublime style and exemplary craftsmanship for which the brand has been renowned.<\/p>\n<p>Fittingly, throughout the development process of the audio system between <a href=\"https:\/\/www.dubairoute.com\/article\/aston-martin-lagonda-opens-manufacturing-plant-in-st-athan-wales\" target=\"_blank\" rel=\"noopener\">Aston Martin<\/a> and Bowers &amp; Wilkins, it was clear from the outset that the two iconic brands encapsulate these characteristics, sharing the same brand values, with a focus on technical innovation and a passion for high performance.<\/p>\n<p>Celebrating this shared vision, the launch of DB12 appropriately ushers in the start of the official partnership, which will yield further collaboration, striving for heightened performance levels.<\/p>\n<h5>Aston Martin DB12<\/h5>\n<p>Billed as the world&#8217;s first Super Tourer, DB12 is defining its new category of one.<\/p>\n<p>DB12 delivers a quantum shift in sporting character and dynamic capability, combining a scintillating driving experience with exceptional refinement, state-of-the-art technology and indulgent luxury.<\/p>\n<p>Blessed with exceptional performance and handling to satisfy and reward the most demanding drivers, its meticulously honed chassis perfectly matches a class-leading 680PS\/800NM V8 Twin-Turbo powertrain. The result is an energised <a href=\"https:\/\/autoscommunity.com\/2023\/02\/14\/aston-martin-aramco-cognizant-formula-one-team-reveals-the-amr23-at-its-new-silverstone-hq\/\">Aston Martin<\/a> that shines with authenticity, capability and passion to deliver a driving experience that&#8217;s second to none.<\/p>\n<p>The announcement of DB12 comes as <a href=\"https:\/\/autoscommunity.com\/2023\/03\/02\/aston-martin-dbx707-is-the-new-official-fia-medical-car-of-formula-1\/\">Aston Martin<\/a> celebrates two significant milestones in 2023; Its monumental 110<sup>th<\/sup> anniversary and 75 years of the illustrious DB model line.<\/p>\n<h5>About the Bowers &amp; Wilkins Surround Sound System<\/h5>\n<p>The Bowers &amp; Wilkins Surround Sound System, offered as an option for the first time in an <a href=\"https:\/\/autoscommunity.com\/2023\/02\/21\/aston-martin-dbs-770-ultimate-raises-750000-swiss-francs-at-charity-auction\/\">Aston Martin<\/a>, is centred around 15 loudspeakers, a 14-channel amplifier and state-of-the-art sound processing technology.<\/p>\n<h5>5x Bowers &amp; Wilkins 25mm Nautilus\u2122 Aluminium Double Dome tweeters<\/h5>\n<p>Located in the dashboard, doors and behind the B-pillar, Bowers &amp; Wilkins Nautilus\u2122 Aluminium Double Dome tweeters are derived from the iconic Bowers &amp; Wilkins Nautilus\u2122 loudspeaker, with spiralling diffusion channels that soak up reflected sound from the rear of each tweeter drive unit.<\/p>\n<p>Resonances are reduced to a minimum for an incredibly detailed and engaging listening experience, where you hear only the audio that is part of the performance.<\/p>\n<h5>5X Bowers &amp; Wilkins Continuum\u00ae Mid-Range Speakers<\/h5>\n<p>Positioned near the tweeters, the 100mm Continuum\u00ae mid-range speakers represent the result of eight years of development, delivering a significant step forward in midrange speaker performance. The authenticity and precision in the reproduction of voices and instruments create a realistic sound throughout the DB12 for all occupants.<\/p>\n<p>Based on the principle of control and optimised flexibility, the woven composite construction is carefully damped to absorb unwanted resonance, resulting in a cleaner midrange sound with lower unwanted noise and a more open, neutral performance.<\/p>\n<p>With its beautiful silver finish, the Continuum\u2122 Cone is as visually appealing as it is technologically advanced.<\/p>\n<h5>Tweeter-On-Top Technology<\/h5>\n<p>Tweeter-on-Top technology separates the tweeter from the rest of the cabinet to reduce colouration. Within a car, it also minimises acoustic reflection from the windscreen, instead directing sound directly at the occupants.<\/p>\n<p>The result is improved system clarity, resulting in a more detailed, clear and natural sound. Three mounted tweeters sit proudly on the dashboard of the DB12, completing the highly stylised interior.<\/p>\n<p>The new partnership promises to deliver a heightened level of performance, technology and driver involvement by extending the <a href=\"https:\/\/www.dubairoute.com\/article\/aston-martin-s-first-suv-revealed-in-oman\" target=\"_blank\" rel=\"noopener\">Aston Martin<\/a> experience to car audio and music \u2013 a vital component of the thrill of driving.<\/p>\n<h5>UP IN NEWS<\/h5>\n<div class=\"postAuthorBox withAvatar\">\n<div class=\"continue-reading-content close\">\n<ul>\n<li>\u00a0Al-Futtaim Toyota Unveils <a href=\"https:\/\/autoscommunity.com\/2023\/05\/29\/al-futtaim-toyota-unveils-the-toyota-urban-cruiser\/\">the Toyota\u00a0Urban Cruiser<\/a><\/li>\n<li>What To Consider Before <a href=\"https:\/\/autoscommunity.com\/2023\/05\/26\/what-to-consider-before-buying-tires-for-your-subaru\/\">Buying Tires for Your Subaru<\/a><\/li>\n<li>Feel Like a Millionaire With<a href=\"https:\/\/autoscommunity.com\/2023\/05\/24\/feel-like-a-millionaire-with-cafu\/\"> CAFU<\/a><\/li>\n<li>Motoring Groups Welcome <a href=\"https:\/\/autoscommunity.com\/2023\/05\/24\/motoring-groups-welcome-new-uk-ev-plant\/\">New UK EV Plant<\/a><\/li>\n<li><a href=\"https:\/\/autoscommunity.com\/2023\/05\/23\/rolls-royce-motor-cars-doha-debuts-spectre-the-marques-first-fully-electric-motor-car\/\">Rolls-Royce Motor Cars Doha Debuts Spectre<\/a>, the Marque&#8217;s First Fully-electric Motor Car<\/li>\n<\/ul>\n<hr \/>\n<p><em><span data-preserver-spaces=\"true\">For all the latest automotive news, reports, and reviews, follow us on\u00a0<\/span><\/em><a class=\"editor-rtfLink\" href=\"https:\/\/twitter.com\/Autoscommunity\" target=\"_blank\" rel=\"noopener\"><em><span data-preserver-spaces=\"true\">Twitter<\/span><\/em><\/a><em><span data-preserver-spaces=\"true\">, like us on\u00a0<\/span><\/em><a class=\"editor-rtfLink\" href=\"https:\/\/www.facebook.com\/autoscommunity\" target=\"_blank\" rel=\"noopener\"><em><span data-preserver-spaces=\"true\">Facebook<\/span><\/em><\/a><em><span data-preserver-spaces=\"true\">, subscribe to our\u00a0<\/span><\/em><a class=\"editor-rtfLink\" href=\"https:\/\/www.youtube.com\/channel\/UCNWcEjcS1tGeolnMV38yh6w\" target=\"_blank\" rel=\"noopener\"><em><span data-preserver-spaces=\"true\">YouTube<\/span><\/em><\/a><em><span data-preserver-spaces=\"true\">\u00a0page, and follow us on\u00a0<\/span><\/em><a class=\"editor-rtfLink\" href=\"https:\/\/www.instagram.com\/autoscommunity\/\" target=\"_blank\" rel=\"noopener\"><em><span data-preserver-spaces=\"true\">Instagram<\/span><u><span data-preserver-spaces=\"true\">,<\/span><\/u><\/em><\/a><em><span data-preserver-spaces=\"true\">\u00a0which is updated daily.<\/span><\/em><\/p>\n<hr \/>\n<div class=\"continue-reading-content close\">\n<h5>Stay Ahead of the Curve<\/h5>\n<div class=\"continue-reading-content close\">\n<p><span style=\"color: #808080;\"><em>Unlock the World&#8217;s Leading Source of Automotive News and Analysis.<\/em><\/span><\/p>\n<p><a href=\"https:\/\/autoscommunity.com\/\">Autoscommunity.com<\/a> provides innovative marketing and advertising solutions to support an advertiser&#8217;s specific campaign objectives.<\/p>\n<div class=\"continue-reading-content close\">\n<p>Customised programs leverage the best of <a href=\"https:\/\/autoscommunity.com\/2021\/12\/28\/citroen-ami-autos-community-editors-car-of-2021\/\">Autoscommunity.com<\/a>. 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Share This<\/h5>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Debuting in the new DB12, Aston Martin drivers will enjoy the newly developed Bowers &amp; Wilkins Surround Sound System in their cars for the first time as two iconic British brands announce an exciting new audio partnership. In the pursuit of the ultimate sensory experience, Bowers &amp; Wilkins&#8217; and Aston Martin&#8216;s world-class engineering teams worked [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":31611,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[4862,10820,12375],"tags":[],"class_list":["post-31608","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-announcement","category-collaborations","category-partnerships"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Aston Martin Announces Bowers &amp; Wilkins as Official Audio Partner<\/title>\n<meta name=\"description\" content=\"Debuting in the new DB12, Aston Martin drivers will enjoy the newly developed Bowers &amp; 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