Volvo EX90 Named a Finalist in Fast Company’s 2023 Innovation by Design Awards

The Volvo EX90, Volvo Cars’ new fully electric flagship SUV, has been named a finalist in Fast Company’s Innovation by Design Awards for 2023 in the Automotive category.

The Innovation by Design Awards, found in the September 2023 issue of Fast Company, honour the designers and businesses solving the most crucial problems of today and anticipating the pressing issues of tomorrow. Now in its 12th year, the competition features a range of blue-chip companies, emerging startups, and hungry young talents. It is one of the most sought-after design awards in the industry.

The Automotive category of Fast Company’s Innovation by Design Awards honours projects that make the driving experience safer, more pleasant, and more sustainable. The Volvo EX90 is designed to deliver on all three components: pushing the industry into a new era of safety while providing zero tailpipe emissions and a relaxing, luxurious driving experience for seven.

The Volvo EX90 represents a new era of safety for Volvo Cars while supporting their plan to become a fully-electric car company by 2030. A true seven-seater, the Volvo EX90 further raises the standards in safety and a more sustainable lifestyle.

Revealed on November 9, 2022, the Volvo EX90 rides on a dedicated electric platform that eliminates the need for luxury car buyers to decide between practicality and full electrification by offering up to 300 miles of tailpipe-emission-free driving range and the ability to charge from 10-80 per cent in about 30 minutes.

The level of standard safety in the Volvo EX90 is higher than any Volvo car before. It’s designed to understand the driver and its surroundings to help keep you, your loved ones, and others in traffic safer. It is also designed to get smarter and safer over time as it learns from new data and receives updates over the air.

The sensors—one long-range lidar, five radars, eight cameras, and 16 ultrasonic sensors—don’t get tired or distracted. They are designed to respond and react when you’re too late. Our lidar, delivered by Luminar, can sense the road in front of you and is designed to see small objects in approximately two football fields ahead day or night and even at highway speeds.

Lidar, standard on the Volvo EX90, can give the driver more time to act and avoid dangerous yet everyday driving situations. The advanced exterior sensor set works hand in hand with our new driver understanding system.

Consisting of a capacitive steering wheel and two camera-based gaze sensors, it allows for a deeper understanding of when the driver is distracted or sleepy and will help create a preventive shield of safety you don’t know is there until you need it. Thanks to the state-of-the-art sensor set, including lidar, it is the first Volvo that’s hardware-ready for unsupervised driving in the future.

The Volvo EX90 is now available for pre-order in the United States. It will be available well-equipped for under $80,000. All Americas-bound Volvo EX90 models are expected to be built at the Charleston (Ridgeville), South Carolina plant.