The New Audi A7 Sportback Makes UAE Debut

Featuring robust design, sporty character and innovative technology, the A7 Sportback combines the best of all worlds and is a dynamic all-around talent for business and recreation. It offers the design of a Coupé and the spaciousness of a Sedan.

“The Audi A7 is the sporty face of Audi in the luxury class and provides drivers with high performance while simultaneously providing comfort and spaciousness. We are excited to now have this exciting model available for people to experience firsthand in our showrooms,” commented Ali Al Nabooda, General Manager at Audi Al Nabooda.

The exterior design of the A7 Sportback is an expression of the new design language that Audi introduced with the prologue concept car study and made its production debut in the new Audi A8. With large surfaces, sharp edges and taut, athletic lines, the dynamics and progressiveness of the A7 signal from every perspective.

The interior fuses design and technology in a unique way. The interior of the new Audi A7 Sportback dazzles with its futuristic lounge atmosphere. Its reduced, clean design language is based on a one-of-a-kind balance of tension and coolness. The horizontal lines and sleek instrument panel provide for a feeling of airy spaciousness. The centre console is oriented toward the driver, underscoring the Gran Turismo’s sporty character.

The new Audi A7 systematically continues the digitalisation strategy of the A8. The interior architecture melds seamlessly with Audi’s new MMI touch response operating concept.

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It replaces the rotary pushbutton and the conventional buttons and controls of the previous model with two large, high-resolution touch displays.

With its comprehensive connectivity, the Audi A7 is perfectly equipped for long-distance touring. It offers customers more convenience, safety and customisation options. The Gran Turismo features the same infotainment and connectivity range as the Audi A8. Up to seven drivers can store their preferred settings in individual user profiles. As many as 400 parameters can be personalised. The new A7 Sportback comes standard with the MMI radio; MMI navigation and MMI navigation plus are available as options. There is a choice of four sound systems. The top version, the Bang & Olufsen Advanced Sound System, also delivers fascinating 3D sound to the rear seats.

The paint range offers a choice of 15 colours, eight of which are new. All colours, upholstery materials and inlays underscore the new aesthetic, from the base version to the design selection and the S line sport package. The particularly sophisticated Valcona leather comes in as a standard.